I just replace my spark plugs periodically. They're cheap. But there's a lot of things you can see from your used plug, for instance, if the tip is very white your engine is running too lean, too little fuel in the air-fuel mix. If the tip is darker brown gooey you might have an oil leak into your cylinder somehow, and if the tip is black with soot the mixture is too rich. Google around a bit, there are some nice articles on how to 'read' your spark plug out there since this also works for cars and other bikes, anything with a plug basically.
I've seen plugs that did their job for decades without failing, there are also plugs that fail in a week. Usually when your plugs fail that quickly, there is something else wrong like your fuel mixture or on the electrical side.
You can check if your plugs are most likely good by taking them out of the engine and putting them back in the plug cap connecting to the plug wire. Now you can spark it against your engine (just hold the plug itself against one of the cooler ribs on the cylinder). If you press the starter button now there should be some sparking. If not, the plug, the plug cap, the plug wire, the coils or the battery is dead. If you get spark, a nice strong spark implies that the plug is good. However, because this spark also has to be generated under the pressure inside your engine, there is no real way to tell if it's definitely good. That's why it's usually best to just replace the plugs.
You check the valve clearance periodically. Check the manual for maintenance intervals. If your engine rattles at all, or doesn't run as well anymore, it's always good to do this. A 'shim' is basically a little filler plate which can be slid in there. The thickness of the shim determines the amount of clearance on each valve. When the clearance changes due to wear over time, you'll need different size shims. Our bikes have shims, others have other systems (that often don't require you to get replacement parts such as different size shims). Benefit of a shim system is that it keeps the clearance stable for a relatively long time, so you don't need to adjust it as much. But since our bikes are old, your valves could probably do with some adjustment.