Did you set the petcock to "prime" to start it?
If gas is getting to the carbs, do you have spark? Pull a plug out and rest it against the head and see if it sparks. If you have spark, spray some carb cleaner down the carb throat (filters off) whule cranking with the throttle open. If it fires, but will not keep running, the issue is fuel.
Has this bike sat for any length of time? If so, the carbs need a good cleaning....a real cleaning, not pouring something in the gas tank. Plenty of threads here on how to do that.
Good luck!